The Federal Chamber of Automotive Industries (FCAI) is an integral stakeholder in the improvement in the safety performance of quad bikes. However, some of its past strategies have been belligerent, divisive and have limited the safety debate. There are hints that the FCAI’s communication strategy has changed and this can only be for the better.
On October 1, 2015, FCAI issued a media release that was a gentle questioning of the Star Safety Rating program recently advocated by quad bike safety advocates and researchers. The FCAI says that the research on which the rating system is based
“…does not correlate with real world performance is premature and needs to be further explored.”
Continue reading “A possible change in approach on quad bike safety”