campaign – Page 17 – SafetyAtWorkBlog

“Safety” deserves to be supported not replaced or rephrased

SafetyAtWorkBlog has written previously that the term “safety” seems to have fallen out of favour with some preferring terms such as “zero harm”. In November 2012 I wrote:

“In some ways, “safety” has become an ineffective term, even a negative term in some areas. It is understandable that some companies and safety professionals would wish to rebrand their skills or activities as something else, like Zero Harm, but a more sustainable strategy would be to work on having Safety regain its credibility.”

I was reminded of this when reading an article in the latest edition (71) of Industry Update, a safety equipment publication that publishes many advertorials. Dr Marcus Cattani wrote:

“I don’t use the “safe” word anymore! The “s” word has such a poor reputation I find it can turn people away.

If people turn away from “safe” as a word this places great pressure on the safety strategies of OHS regulators and governments. Does the community believe that safety is different from what the regulators believe? I don’t think so and reckon that the success of the fundamental social values espoused through the various incarnations of WorkSafe Victoria’s Homecomings advertisement illustrates the common understanding of safety. Continue reading ““Safety” deserves to be supported not replaced or rephrased”

An OHS look at the Liberal Party’s policy document

Following on from a look at the workplace safety-related elements of the current policy document of the Australian Labor Party, it is the Liberal Party of Australia‘s turn.

PressPhoto tony abbott — Liberal Opposition Leader Tony Abbott

The Liberals, currently lead by Tony Abbott, are the Australian equivalent of the Conservative Party in the United Kingdom and the Republicans in the United States and follow many of the free market principles that support capitalism. In terms of workplace safety, commitments are less obvious than those from the Left side of politics. Often workplace safety is wrapped in other concepts and there is an expectation that benefits to workers will somehow flow on from those benefits granted to employers and business, benefits frequently termed as part of productivity.

The Liberal’s policy document entitled: Our Plan, Real Solutions for All Australians lists the following productivity improvements: Continue reading “An OHS look at the Liberal Party’s policy document”

First aid marketing exercise requires analysis

It is common to use a self-commissioned survey to market one’s services but sometimes the evidence does not support some of the marketing statements. The latest survey by St John Ambulance is a good example of this.

According to St John Ambulance’s media release on 13 March 2013:

“Only 13 per cent of Australian workplaces know how to keep their employees safe according to new research released … by … St John Ambulance Australia.”

This is reworded in the report (page 2) as

“…only 13% of Australian businesses are compliant with the new [First Aid in the Workplace Code of Practice]’s requirements…”

The survey sample does not support the generalisations above. Continue reading “First aid marketing exercise requires analysis”

New campaign indicates old-school thinking

Today WorkSafe Victoria launches a new return-to-work campaign which will use Paralympian Jack Swift as the “face” of the campaign. The campaign is sure to be successful but the increasing focus of safety regulators on return-to-work (RTW) may illustrate a growing trend where rehabilitation policy strategies are gaining priority over injury prevention. Yet innovative approaches to injury prevention provide the greatest potential for personal, economic and social savings.

In 2001 WorkCover NSW began its Paralympian Sponsorship Program, a program that continues. The advantage of the New South Wales program is that it features a range of incident scenarios and, most importantly, the paralympians speak about “workplace safety, injury prevention and management and their personal road to recovery, return to work.” (emphasis added) This broad, multi-category approach seems to be missing from the new Victorian campaign. Continue reading “New campaign indicates old-school thinking”

WorkSafe tries a new promotional approach

The increasing prevalence of pictorial social media has generated a surge in organisations generating “infographics” from workplace health and safety statistics Almost always these images are a technique for generating internet traffic through established websites, blogs and other online services. Fundamentally it is stealth advertising for the unwary online user. However, such images have much greater legitimacy when offered by OHS regulators.

In the week prior to its WorkSafe Week 2012, WorkSafe Victoria issued two online infographics as part of a media statement. Both are attractive by their simplicity but the simplicity can also be a problem.

The cost comparison infographic is super general but clearly illustrates that the cost to prevent harm is much less than any fine that may come from prosecution. However, the risk of being prosecuted in Victoria and receiving a monetary penalty seems to be declining as non-pecuniary penalties, such as enforceable undertakings and others, are made available to the Courts.

Fines are only one of the potential costs. An inescapable cost is the cost to the injured worker, the disruption to that worker’s family life, the disruption to the worker’s employer. Continue reading “WorkSafe tries a new promotional approach”

BusinessSA’s backflip on OHS laws carries short-term gain but long-term risk

Australian business associations have different perspectives on the need to harmonise occupational health and safety laws across Australia but BusinessSA has performed an enormous backflip in only a month on new Work Health and Safety Laws. In a letter (now a media release) to the industry association’s members, BusinessSA has called on the South Australian Government to defer the laws until a scheduled national review in 2014. The major points of the letter are discussed below.

Objections to the letter on some of the LinkedIn discussion forums have been voiced by some safety and legal professionals, the principle concern being that all state governments agreed to the initiative of the Council of Australian Governments (COAG) in 2008 to harmonise the OHS laws. Employer groups, unions and OHS regulators have been closely involved in the harmonisation process. Other parties, including BusinessSA made submissions. According to the 2008 submission, these were the six key issues:

“Self-regulation: The appropriateness of the duty of care, consultative mechanisms, performance-based (as opposed to prescriptive) regulation, and education/training in facilitating an effective (self-regulating) OHS system.

Causality and uncertainty: Can, and should, governments attempt to regulate with respect to potential future hazards, given the enormous pace of technological change and uncertainty relating to that change and where causes of Continue reading “BusinessSA’s backflip on OHS laws carries short-term gain but long-term risk”

SISA has few problems with SafeWorkSA but where are the other submissions?

In May 2012, the South Australian parliament announced an inquiry into the effectiveness of that State’s workplace safety regulator, SafeWorkSA. Submissions are being received by the Parliament Committee but, as yet, none are available through the inquiry’s website.

Andrea Madeley of VOID has commented that her organisation has already provided the committee of inquiry with a submission but the only public submission SafetyAtWorkBlog can find is from the Self-Insurers of South Australian Inc (SISA). Below is the summary of SISA’s submission:

“Should the responsibility for all occupational, health and safety issues remain with SafeWork SA or should some or all of that responsibility be transferred to WorkCover?

SISA members have no fixed views, although if the choice were simply limited to the current separated model and a single massive regulator, we might well opt for the current model as a means to avoid conflicts of interest. If, in the alternate, we are asked ‘Could the quality of OHS regulation and functional delivery be improved?’, we would answer ‘yes, but this cannot be achieved by structural change alone’. We therefore advocate no particular structure (though with a preference against amalgamation) and urge the Committee to concentrate on the quality of what is delivered.

2(a) WorkCover ought to be recognised as having a vital role and interest in improved OHS outcomes.

2(b) Scope exists for improved collaboration between WorkCover and SafeWork SA, especially in the field of data collection, management and use.

2(c) SafeWork SA and WorkCover should look at the self insured employers as resources and force multipliers for their own efforts to reach out to smaller employers.

2(d) Our members have few complaints (and no recent ones we are aware of) about their interactions with SafeWork SA.

2(e) The experience of small and medium size business may be different, however.

3. The OHS profession should have substantial representation on OHS regulatory and advisory bodies.

4(a) The real challenge for SafeWork SA lies in the small and medium size business community.

4(b) The conventional model of the regulator being the initiator of action will always be inadequate for small and medium size business due to the sheer numbers involved compared to the resources available.

4(c) Experience rating of workers compensation premiums has at best limited and delayed effect, and even that is anecdotal and presumptive rather than established as fact.

4(d) South Australia needs to think outside the square of normal regulatory models when considering small business safety. The French CRAM model might offer one such possibility.” [emphasis added]

SISA believes that SafeWorkSA’s performance can be improved but not through structural change. It would be fascinating to see how SafeWorkSA would change with a new set of work health and safety laws. From recent comments in the media by SafeWorkSA’s Judith Lovatt it would appear that the organisation is looking forward to them.

SISA clearly understands the separation between the workers compensation and rehabilitation roles of Workcover and the harm prevention and prosecution role of SafeWorkSA. Too often criticism of the management of workers compensation is aimed at the wrong regulatory agency, a major problem seen recently in the Federal Parliamentary Inquiry into Workplace Bullying. Continue reading “SISA has few problems with SafeWorkSA but where are the other submissions?”

Category: campaign

“Safety” deserves to be supported not replaced or rephrased

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An OHS look at the Liberal Party’s policy document

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First aid marketing exercise requires analysis

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New campaign indicates old-school thinking

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WorkSafe tries a new promotional approach

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BusinessSA’s backflip on OHS laws carries short-term gain but long-term risk

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SISA has few problems with SafeWorkSA but where are the other submissions?

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