The Safety Institute of Australia (SIA) is likely to have a different brand name in a couple of months. Following a member survey some weeks ago SIA Board members have been travelling Australia consulting with members. This may seem a bit arse about face but a process without consultation would have been a major problem.
Last night was Melbourne’s turn with a forum of about a dozen people hosted by Naomi Kemp. The survey results are inconclusive so should the rebranding exercise proceed?
Kemp provided some context



Occupational health and safety (OHS) is easy. Change is hard. OHS can identify workplace hazards and risks but it is the employer or business owner or Person Conducting Business or Undertaking (PCBU) who needs to make the decision to change. All of this activity occurs within, and due to, the culture of each workplace and work location. OHS lives within, and affects, each company’s organisational culture but a safety subculture is almost invisible, so it is worth looking at the broader organisational culture and there is no better show, at the moment in Australia, than
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