Gender, buzzwords and safety/wellness knowledge

On 30 March 2016, Melbourne hosted a Workplace Wellness conference organised by Informa. (SafetyAtWorkBlog attended as a guest.) The reason for attending was to see how occupational health and safety (OHS) is growing, or needs to grow, to accommodate workplace wellness issues and how the wellness sector looks on OHS.

The opening speaker spoke almost entirely about the wellness of women. I understand that our institutions remain almost entirely based on patriarchy but Donna de Zwart did not even acknowledge the men in the wellness sector or the men in the audience.

This raised the important issue about the demographics of the healthcare and wellness sectors. How does the strong female presence in these sectors affect the strategic priorities of workplace wellness and the provision of wellness services? How does this affect the communication of the wellness messages?

20160330_092103David Ninnes of Westpac, (pictured right) spoke energetically about the wellness approach applied at Westpac bank. Ninnes’s presentation was peppered with buzzwords such as “flourish”, “agile”, “empowerment”, “dis-stress” and others.  He emphasised the effects of the technological revolution on the workplace and how people are struggling to cope with the pace of change. These effects are fairly obvious to those of us working in the West but Ninnes’ presentation could have benefited from more specific examples of change, coping and impacts rather than such abroad presentation.

Ninnes also said that we need to deal with people as individuals rather than a collective. It is important to accept that workers are not a homogeneous mass that responds uniformly, however our legislative, social and organisational remain structured to address collectives as the most effective means to assist and manage a large number of people. It is necessary to work with, and from, this reality but Ninnes seems to downplay this.  Perhaps he was simply more enthusiastic about the future rather than reflective on the past; perhaps he was talking to the wellbeing audience and not the OHS delegates.

20160330_100031Janice Batt  (pictured right) spoke of Safe Work Australia’s publications, advice and research into workplace wellness. Her presentation was very traditional but also promoted the OHS research being undertaken by others, such as Tony LaMontagne, Helen De Cieri and others. This reassured the audience that Safe Work Australia is aware of the latest safety and wellness research and thinking as well as provided many in the audience with new sources of information. Significantly half of the audience were unaware of Safe Work Australia, clearly not an OHS audience.

Mindfulness was a feature of the conference sponsors even though serious doubts have been raised about the workplace relevance of the concept by people like Dr Chris Stevens of Communicorp. The criticisms seem to be that there is too much focus on the individual rather than the organisational and that mindful strategies are unlikely to be sustainable.

The conference is about to hear about the newly announced WorkHealth Improvement Network, that has WorkSafe Victoria’s involvement but is being represented by  speaker from the Department of Health and Human Services.

Kevin Jones

Categories conference, health, OHS, psychosocial, safety, wellness, workplace

4 thoughts on “Gender, buzzwords and safety/wellness knowledge”

  1. It is always helpful for an audience to be told of the context of event or speech. The statement above is of concern as men particularly aged men fall into this category too.”(Fitted For Work’s mission being to assist women experiencing disadvantage to get work and keep it)” The plight of all workers should be a concern.

  2. Great coverage of the event so far, Kevin. We have equally enjoyed the variety of speakers. Completely agree that workplace wellness is for all genders and so just wanted to clarify the points raised within your second paragraph with respect to Wellineux’s chair Donna De Zwart (CEO Fitted For Work).

    We believe that the focus of Donna’s introduction was in relation to the work that Fitted For Work (an Australian based not for profit organisation) do, rather than a generalised statement around workplace wellbeing. This was in the context of framing up Donna’s role and why she has been chosen to chair todays event.

    You mentioned that Donna’s introduction was almost entirely focussed on women. This is because the organisation she represents and intimately understands focuses solely on women. (Fitted For Work’s mission being to assist women experiencing disadvantage to get work and keep it). Wellbeing contributes significantly to these programs.

    We look forward to your further coverage of the event, and to connecting with you over the next day and a half. If you’d like any more information about Fitted For Work or Wellineux, we’d be really happy to chat. Please get in touch with us at

    1. Thanks Wellineux for the clarification. I wasn’t aware Donna was from your company. It was an odd way to open a conference and I’d love to talk more about wellness and gender. We’ll catch up soon.

      1. Thanks Kevin. Will you be around for the remainder of the conference? We look forward to connecting.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Concatenate Web Development
© Designed and developed by Concatenate Aust Pty Ltd