Industrial Manslaughter and marketing

Industrial Manslaughter was always going to generate some workplace safety marketing at some point. In this week’s Australian Financial Review (23 September 2022, page 23, paywalled), Inspectivity paid for a full-page advertorial promoting its data collection and analysis products. It mentioned that its products could help to reduce the risk of being prosecuted for Industrial Manslaughter. But what does this say about one’s customers and their attitude to providing safe and healthy workplaces if the avoidance of personal accountability is the ”hook” for the sale?

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Categories advertising, diligence, ethics, manslaughter, mining, OHS, petroleum, pipeline, Premium, risk, safety, safety culture, Uncategorized
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